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The Jaeger-LeCoultre Gold Cup: A Prestigious Polo Tournament

Location:

West Sussex

Date:

Jul 1, 2025

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Fri, Jun 12, 2026
11:00
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The Jaeger-LeCoultre Gold Cup is the highlight of the British summer polo season. It's a prestigious event that draws some of the world's top polo players, as well as members of the British royal family and the international jet set. In this article, we'll take a closer look at the history of the Jaeger-LeCoultre Gold Cup, some interesting facts about the event, and places nearby to visit. 

The Jaeger-LeCoultre Gold Cup, also known as the British Open, is one of the most famous and competitive polo tournaments in the world. It takes place every year in July at Cowdray Park Polo Club in West Sussex, England. The tournament was first held in 1956, and Jaeger-LeCoultre has been the title sponsor since 2006. 

One interesting fact about the Jaeger-LeCoultre Gold Cup is that it is a high-handicap tournament, meaning that the players have a handicap of 22 or above. This is the highest handicap level in polo, and only a small number of players in the world are rated this highly. The tournament also features some of the world's best polo ponies, which are specially trained and bred for the sport. 

The Jaeger-LeCoultre Gold Cup is not just a sporting event, but also a social occasion for the rich and famous. Members of the British royal family, including Prince Charles and Prince Harry, have been known to attend the event. Other high-profile guests have included actors Elizabeth Hurley and Tom Hardy, as well as musicians Mick Jagger and Ronnie Wood. 

For those looking to explore the area surrounding Cowdray Park, there are plenty of options. The nearby town of Petworth is home to several stately homes and gardens, including Petworth House, which features a large art collection and extensive parkland. Goodwood, another nearby estate, is famous for its horse racing, motor racing, and aviation events. The estate also features a golf course and a luxury hotel. 

In terms of sustainability, the Jaeger-LeCoultre Gold Cup takes several measures to minimize its impact on the environment. The event is part of Cowdray Park Polo Club's sustainability initiative, which includes a carbon offset program and efforts to reduce water usage and waste. The club also works with local suppliers to source food and drink for the event, with a focus on locally sourced and sustainable products. 

Getting to the Jaeger-LeCoultre Gold Cup is easy for those with the means. Private jet charter with Victor is a popular option for those looking to arrive in style. 

Alto

Alto is the first frequent-flier points programme in private aviation, with Alto points earned by every Victor member whenever a flight is taken with us. Clients can choose whether they would like to spend their accumulated Alto points on a future Victor flight, or with one of our highly-esteemed brand partners. For any questions, queries or for assistance with booking, please contact Elena – partnerships@flyvictor.com

How to get there

For helicopter transfer to the event site please call:+44 (0)20 7384 8550
Event site

West Sussex

Cowdray Park Polo Club, West Sussex, UK

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Helicopters

If you are looking to arrive to your destination in speed and style, there is no better option than to travel by Helicopter. Whether it’s for reaching a remote location, or simply to beat the traffic, we can provide the perfect service for your specific need. To find out more about our helicopter charter services, get in touch with Jamie Heffer (helicopters@flyvictor.com), our in-house helicopter specialist, who will be able to provide you a transparent quote.